What is Bing Ads
Bing Ads is a pay-per-click or PPC advertising system that lets businesses advertise on their results pages. With Bing Ads you can bid on the amount you are willing to pay for each time someone clicks on your ad.
You will be bidding against other businesses that want to advertise for the same keywords. This is because there are a limited number of advert spaces on the page.
All types of businesses can gain more clicks and leads from Bing Ads. At BoostOnline we have a great track record with boosting leads for a wide range of businesses using paid advertising on Google and Bing.
Bing Ads Market Share
Bing’s market share is growing and should not be underestimated. Bing has a global market share of 6.84% in the desktop search engine market. Also in the UK bing has a higher market share than many other places. As of June 2021 it holds 8.39% of the search market in the UK.
Using Bing Ads also has some advantages due its smaller market share than Google. You will be able to capitalise on lower cost per click prices for a potentially higher ROI.
Bing can sometimes offer a higher conversion rate, due to the fact that the audience is older and tends to have more disposable income. It is also usually a more profitable platform for SMEs.
Bing Ads with BoostOnline
At BoostOnline we are not only Google Partners but Bing Partners too. This means that BoostOnline as an agency has received approval from Microsoft, displaying that we have the expertise to create great Bing Ad Campaigns for our clients.
When we make campaigns for our clients, we make sure to get an understanding of your audience. Your ad campaigns will be tailor made to appeal to the demographics that you are aiming to sell to.
Our Bing Ads service will also be proactive, we will monitor the success of your campaigns and adapt them when necessary to improve their effectiveness. We will keep an eye on your ads so that they are always providing a great ROI.
To learn more about how our Bing Ads service works and how it can benefit your business, please do not hesitate to contact us today.